WildAid + Alare
The fashion industry can be cruel. And we believe that animals don't have to suffer or die for fashion. That's why we have partnered with WildAid to help provide crucial support to end the illegal wildlife trade, deliver comprehensive marine protection, and reduce our collective environmental impact. For every purchase you make, we donate a portion of the proceeds to WildAid.
The illegal wildlife trade is a multi-billion dollar global industry largely driven by consumer demand in expanding economies. WildAid works to reduce global consumption of wildlife products and to increase local support for conservation efforts.
WE CAN MAKE A DIFFERENCE
The WildAid Impact
WildAid’s high-impact media campaigns feature some of the most influential voices in the world advocating for wildlife conservation on a massive scale thanks to nearly $230 million worth of donated media placement each year.
Their video, print, and online campaigns have measurably increased awareness about poaching, and prompted changes in attitudes and behavior. As a result, there have been significant drops in prices and consumption of endangered species products, such as ivory, rhino horn and shark fin.
WildAid is able to reach hundreds of millions of people each year online, outside, and at home. Their campaigns are featured on broadcast television and radio, on trains and airplanes, at bus stops, subway stations, and more.